Montserrat López Díaz
List of John Benjamins publications for which Montserrat López Díaz plays a role.
Articles
2019 María Dolores Vivero García (sous la dir. de). Frontières de l’humour Revue Romane 54:2, pp. 361–363 | Review
2008 El humor como procedimiento discursivo en los anuncios publicitarios Revue Romane 43:1, pp. 25–62 | Article
Humorous discourse overlays conventional discourse, providing both a humorous surface interpretation of reality, and a serious or standard underlying one. This paper attempts to show how humorous discourse in printed advertising usually produces a deviant understanding due to the fact that there is… read more