Natalia Tsvetkov

List of John Benjamins publications for which Natalia Tsvetkov plays a role.

Article

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Tsvetkov, Natalia and Veronica Tsvetkov 2011 Effective communication in translation and localization project management Translation and Localization Project Management: The art of the possible, Dunne, Keiran J. and Elena S. Dunne (eds.), pp. 189–210 | Article
Successful communication requires that project managers be aware of and address two major factors: personality (value orientations, mental models, thought patterns, and behaviors of an individual) and culture (attitudes, beliefs and behaviors of a group). Culture is an especially critical factor in… read more