Jessica McDaid
List of John Benjamins publications for which Jessica McDaid plays a role.
Article
2019 English language assistants in the 21st century: Nation-state soft power in the experience economy Language, Culture and Society 1:2, pp. 219–243 | Article
Although the figure of the English language assistant (ELA) dates back a long while, its current popularity is unprecedented in some areas of the world. Such is the case of Spain, where the goal of raising English standards among the younger generations has become a national obsession. Using… read more