María Martínez Lirola

List of John Benjamins publications for which María Martínez Lirola plays a role.

Articles

Martínez Lirola, María 2021 Chapter 9. A visual critical discourse analysis of women representation in Dolce & Gabbana advertisingDiscourse Studies in Public Communication, Crespo-Fernández, Eliecer (ed.), pp. 199–218 | Chapter
The role of visuals in meaning making is essential to communicate and establish a dialogue with society. The aim of this chapter is to uncover the visual discursive representation of women in a sample of advertisements from a critical discourse analysis perspective. Data was collected via the… read more
This chapter analyses some visual characteristics used to criminalize and victimize sub-Saharan immigrants in a sample from the Spanish press. It contributes to the debate on the discursive construction of “the other”, in this case, the sub-Saharan immigrant, in the quality Spanish press. The… read more
Crespo-Fernández, Eliecer and María Martínez Lirola 2012 Lexical and visual choices in the representation of immigration in the Spanish pressSpanish in Context 9:1, pp. 27–57 | Article
Our goal in this paper is to shed some light on the treatment of immigration issues in the current Spanish press via the analysis of the visual and lexical choices used in the journalistic representation of immigration. With this in mind, taking Critical Discourse Analysis and Visual Grammar as… read more