Marc Ion Croes
List of John Benjamins publications in which Marc Ion Croes is involved.
Article
Worse than bad, better than good: How evaluative language drives emotional reactions to online complaints and compliments Pragmatics & Cognition: Online-First Articles | Article
This article investigates text-based emotional contagion in online customer feedback, focusing on the role of evaluative language in Twitter (now X) complaints and compliments. Specifically, it examines the impact of evaluative language on readers’ attribution of positive and negative emotions… read more