This chapter examines the discursive construction of identity in political discourse and considers collective identities as the default in that context. It utilises an integrated approach informed by interactional sociolinguistics and discourse pragmatics. Departing from the premise that discursive identities are co-constructed, reconstructed and – possibly – deconstructed in and through the process of communication, it focuses on those contexts in which political agents depart from the default by entextualising non-collective identities, e.g., private-domain-anchored family person or ordinary citizen. The ‘doing’ and ‘undoing’ of discursive identities in discourse is reflected in the importation of private-domain-anchored communicative styles and genres, such as colloquial expressions and small stories, contributing to the ongoing process of hybridisation of institutional discourse in general and political discourse in particular. The discursive construction, re- and deconstruction of identities in political discourse is a multifaceted endeavour which exploits the structural, pragmatic and cognitive constraints of a discourse genre as well as those of institution and society.
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