Information and Document Design
Varieties on Recent Research
Editors
Recent research in information and document design explores research by presenting reports of actual research studies in information and document design. It specifically reports on ten studies in the areas of marketing communication (part one), functional communication (part two) and online communication (part three). An introduction places the research into a broader context and explores the different research traditions in the field.
This publication is intended for researchers, who consider the different areas of study in information and document design and the different research traditions. The book is also interesting for professors and students in information and document design and related fields: it will serve as a guide in discussions during seminars on research on information and document design. Experienced practicing professionals in the field, who want to keep abreast of current developments in the field and should be prepared for upcoming ones, will benefit from this publication too.[Document Design Companion Series, 7] 2006. xi, 252 pp.
Publishing status: Available
Published online on 1 July 2008
Published online on 1 July 2008
© John Benjamins Publishing Company
Table of Contents
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Acknowledgements | p. vii
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Preface | pp. ix–xi
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Introduction: Current challenges of research in information design and document designSaul Carliner | pp. 1–24
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I. Recent Research on Marketing Communication
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Branding and relationship communications: The evolution of utility bills in the UKJudy Delin, Abi Searle-Jones and Robert Waller | pp. 27–59
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Job advertisements in the Dutch mental health care sector: Preferences of potential applicantsLonneke van Rooy, Berna Hendriks, Frank van Meurs and Hubert Korzilius | pp. 61–81
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II. Recent Research on Functional Communication
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Distance education and the transformation of foreign language learning: Issues and challengesJenny Castillo | pp. 85–104
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Differences between Germany and the Netherlands in patient package leaflets for Ibuprofen 400 tablets and consequences for adequate drug useMarinel Gerritsen, Ulrike Nederstigt and Fabia Orlandini | pp. 105–128
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The Scarier, the better? Effects of adding images to verbal warnings on cigarette packagesCarel Jansen, Mariet Berg, Chèr Buurman and Martine Smits | pp. 129–147
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Reading and expertise: The impact of connectives on text comprehension in the financial fieldNicolas Roebben and Yves Bestgen | pp. 149–165
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III. Recent Research on Online Communication
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Developing an e-mail analysis tool for writing researchKirstie Edwards, Noel Williams, Anne-Florence Dujardin and Arthur Spaepen | pp. 169–190
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Explicitness in interactive e-commerce communicationPäivö Laine | pp. 191–208
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Definition in natural language between cognitive interactionism and conceptual integrationPaul Sambre | pp. 209–229
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Between customer and computer: Discursive effects of the use of computers in telephone complaintsGuido Schnieders | pp. 231–250
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Index | pp. 251–252
Cited by (5)
Cited by five other publications
Goldchmit, Sara Miriam, Marcelo Cavalheiro de Queiroz, Nayra Deise dos Anjos Rabelo, Walter Ricioli Junior & Giancarlo Cavalli Polesello
Frascara, Jorge
Kwok, Brian Sze-Hang
Rycker, Antoon De, Kris Buyse & Lieve Vangehuchten
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Subjects
Communication Studies
Main BIC Subject
CF: Linguistics
Main BISAC Subject
LAN009000: LANGUAGE ARTS & DISCIPLINES / Linguistics / General