Beat Bad Microbes
Raising public awareness of antibiotic resistance in Rwanda
Health-related information design has made a difference to people’s lives through clear explanation of procedures,
processes, disease prevention and maintenance. This paper provides an example of user-centered design being applied to engage
people with the prevention of drug-resistant infection. In particular, we focus on antibiotic resistance in the specific location
of a community pharmacy in Rwanda. We describe an information campaign, Beat Bad Microbes, and summarize the challenges and
opportunities of working in Rwanda on a cross-disciplinary project in which design research and practice are closely
integrated.
Article outline
- 1.Introduction
- 2.An ‘equitable partnership’
- 3.The origins of Beat Bad Microbes
- 4.Workshops: Developing Beat Bad Bugs for Rwanda
- 4.1First workshop: Producing a design brief
- Visual identity
- Antibiotic record card
- Information about antibiotics
- 4.2Second workshop: Feedback from stakeholders
- Visual identity
- Antibiotic record card
- Information cards
- Set of posters
- Information for pharmacists
- 5.Challenges, benefits and opportunities
- Acknowledgements
-
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Cited by (1)
Cited by one other publication
Poulsen, Adam, Ian B. Hickie, Mafruha Alam, Jacob J. Crouse, Mahalakshmi Ekambareshwar, Victoria Loblay, Yun J. C. Song & Haley M. LaMonica
2024.
Overcoming barriers to mHealth co-design in low- and middle-income countries: a research toolkit.
Information Technology for Development 30:3
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