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Article published In:
Information Design Journal
Vol. 25:3 (2019) ► pp.308–314

Information about medicines in Europe

Considering possible principles?

The development of information about medicines for patients in the last thirty years provides a fascinating information design case study. Throughout this period three main principles have remained stable: an absolute focus on patients, performance based design, and a thorough design process. These principles are likely to remain valid for future developments.
Keywords: information about medicines, process, performance, patients
Article outline
  • A brief historical overview: We’ve come a long way
  • Can this current situation be seen as successful?
  • Can we provide these ‘Principles of good information design’?
  • Question 1: Who reads these texts: Users, readers, patients?
  • Question 2: What needs to be achieved and how can that be established?
  • Question 3: What are information design processes?
  • Two assumptions are in conflict with these principles
  • The next steps
  • References
Published online: 22 October 2020
DOI logo
https://doi.org/10.1075/idj.25.3.08van
References (21)
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