Richness against flatness

This review of Edward Tufte's second book about the graphic presentation of information focusses on concepts deployed and upon ideals. Key ideas are discussed and in some cases (the 'graphic duck' and 'complexity') are followed through to their use in Robert Venturi's writings. The fundamental impulse of Tufte's work is the wish to let information be envisioned: to be represented in a way that is true to its complex nature. This means raising it above the minimum levels of provision that have been usual in information design. This impulse is present in the design and material substance of Tufte's books, as well as in the literal content of their text and images. In conclusion, some historical placing of these books is considered.