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Linguistic Landscape in the Spanish-speaking World
Edited by Patricia Gubitosi and Michelle F. Ramos Pellicia
[Issues in Hispanic and Lusophone Linguistics 35] 2021
► pp. 135–158

Chapter 5
Urban discourse and civil resistance against gender-based violence in Madrid

| Universidad de Alcalá – Madrid
Linguistic Landscape is analyzed to determine how women’s voices come together in the urban space to ultimately become a political movement. In recent years, women in Spain have been at the front and center of an unprecedented mobilization against gender inequality in all of its forms: salary gap, discrimination and sexual violence, putting them at the leading edge of feminism worldwide. I show how this political movement develops in Madrid. My study is based on geosemiotics (Scollon & Scollon, 2003) and a qualitative methodology is applied to understand how the social and political action of protest is approached as mediated through texts and signs.
Keywords: urban discourse, civil resistance, gender-based violence
Article outline
  • Introduction
  • Theoretical framework
  • Methodology
  • Analysis
    • The mobilization of women in Madrid: Antecedents and social context
    • A further detonator: The Manada case
    • Discourses of gender solidarity in place
    • Identity and resistance in the LL: Multimodal profiles of the participants in the protests
    • The superdiversity, dynamism and historicity of the protest movement in the urban space
  • Conclusions
  • Notes
  • References
Published online: 29 July 2021
DOI logo
https://doi.org/10.1075/ihll.35.05mar
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