Article published in:
Thematising Multilingualism in the Media
Edited by Helen Kelly-Holmes and Tommaso M. Milani
[Journal of Language and Politics 10:4] 2011
► pp. 467–489

Thematising multilingualism in the media

| University of Limerick
| University of the Witwatersrand, Johannesburg
The focus of this special issue is on the opportunities presented and challenges posed by the thematisation of multilingualism in the media. A number of case studies from a variety of linguistic, media, political, social, economic and educational contexts are presented, with the objective of addressing the challenges and opportunities that arise when multilingualism becomes thematised. In this introduction, we would like to address two main theoretical and methodological issues: (1) what we mean by multilingualism; and, (2) what we mean by thematising.
Keywords: bilingualism, language ideology, heteroglossia, media, multilingualism
Published online: 05 December 2011
https://doi.org/10.1075/jlp.10.4.01kel
References
Aitchinson, Jane
1997 The Language Web: The Power and Problems of Words. Cambridge: Cambridge University Press.Google Scholar
Anderson, Benedict
1983 Imagined Communities. London: Verso.Google Scholar
Androutsopoulous, Jannis
2010a Ideologizing ethnolectal German. In: Sally Johnson and Tommaso M. Milani (eds). Language Ideologies and Media Discourse: Texts, Practices, Politics. London: Continuum, 182–202.Google Scholar
2010b Localizing the global on the participatory web. In: Nikolas Coupland (ed.). The Handbook of Language and Globalization. Malden: Blackwell. CrossrefGoogle Scholar
Bauman, Richard and Briggs, Charles
2000 Language Philosophy as Language Ideology. In: Paul V. Kroskrity (ed.). Regimes of Language, Ideologies, Polities and Identities. Santa Fe, NM: SAR Press, 139–204.Google Scholar
Blackledge, Adrian
2004 Constructions of identity in political discourse in multilingual Britain. In: Aneta Pavlenko and Adrian Blackledge (eds). Negotiations of Identities in Multilingual Contexts. Clevedon: Multilingual Matters, 68–92. Crossref
2005 Discourse and Power in a Multilingual World. Amsterdam, John Benjamin. Crossref
Blackledge, Adrian and Creese, Angela
2010 Multilingualism: A Critical Perspective. London: Continuum.Google Scholar
Blommaert, Jan
1999 (ed.). Language Ideological Debates. Berlin: Mouton de Gruyter. CrossrefGoogle Scholar
2005 Discourse: A Critical Introduction. Cambridge: Cambridge University Press. CrossrefGoogle Scholar
2010a Language Policing. Plenary delivered at the New Challenges for Multilingualism in Europe conference, Dubrovnik, Apri 2010.
2010b The Sociolinguistics of Globalization. Cambridge: Cambridge University press. CrossrefGoogle Scholar
Butler, Judith
1997 Excitable Speech: A Politics of the Performative. New York and London: Routledge.Google Scholar
Cheshire, Jenny and Moser, Lise-Marie
1994 English as a cultural symbol: The case of advertisements in French-speaking Switzerland. Journal of Multilingual and Multicultural Development 15(6), 451–469. CrossrefGoogle Scholar
Cormack, Mike and Hourigan, Niamh
(eds) 2007 Minority Language Media: Cases, Concepts, Critiques. Clevedon UK: Multilingual Matters. CrossrefGoogle Scholar
Cotter, Colleen
2010 News Talk: Investigating the Language of Journalism. Cambridge: Cambridge University Press. CrossrefGoogle Scholar
Crystal, David
2001 Language and the Internet. Cambridge: Cambridge University Press. CrossrefGoogle Scholar
Davies, Bethan, Milani, Tommaso M. and Turner, Will
in press. Multilingual nation online? Possibilities and constraints on the BBC Voices website. In: Sheena Gardner and Marilyn Martin-Jones eds Multilingualism, Discourse and Ethnography London Routledge
de Swaan, Abraham
2004 Words of the World: The Global Language System. Cambridge: Polity.Google Scholar
Doran, Meredith
2004 Negotiating between Bourge and Racaille: Verlan as youth identity practice in suburban Paris. In: Aneta Pavlenko and Adrian Blackledge (eds). Negotiations of Identities in Multilingual Contexts. Clevedon: Multilingual Matters, 93–124. Crossref
Fairclough, Norman
1989 Language and Power. London: Longman.Google Scholar
Fairclough, Norma
1995 Media Discourse. London: Edward Arnold.Google Scholar
Gal, Susan
2006 Migration, minorities and multilingualism: Language ideologies in Europe. In: Patrick Stevenson and Claire Mar-Molinero (eds). Language Ideologies, Policies and Practices: Language and the Future of Europe. Basingstoke and New York: Palgrave MacMillan, 13–27. Crossref
2010a Linguistic regimes and European diversity. Plenary delivered at the New Challenges for Multilingualism in Europe conference, Dubrovnik, Apri. 2010.
2010b Language and political space. In: Peter Auer and Jürgen Erich Schmidt (eds). Language and Space: An International Handbook of Linguistic Variation. Berlin: Mouton de Gruyter, 33–49.
Gal, Susan and Woolard, Kathryn A
2001 Constructing languages and publics: Authority and representation. In: Susan Gal and Kathryn A. Woolard (eds). Languages and Publics: The Making of Authority. Manchester: St. Jerome, 1–12.
Gieve, Simon and Norton, Julie
2007 Dealing with linguistic difference in encounters with Others on British television. In: Sally Johnson and Astrid Ensslin (eds). Language in the Media: Representations, Identities, Ideologies. London: Continuum, 188–210.Google Scholar
Heller, Monica
1999a Linguistic Minorities and Modernity: A Sociolinguistic Ethnography. London: Longman.Google Scholar
1999b Sociolinguistics and public debate. Journal of Sociolinguistics 3(2), 260–288. CrossrefGoogle Scholar
2007 Bilingualism as ideology and practice. In: Monica Heller (ed.). Bilingualism: A Social Approach. Houndsmills, Basingstoke and New York: Palgrave Macmillan, 1–22. CrossrefGoogle Scholar
2010a Contribution to Round Table with EU Officials at the New Challenges for Multilingualism in Europe conference, Dubrovnik, Apri 2010.
2010b Epilogue: Media, the state and linguistic authority. In: Sally Johnson and Tommaso M. Milani (eds). Language Ideologies and Media Discourse: Texts, Practices, Politics. London: Continuum, 277–282.Google Scholar
Hine, Christine
2003 Virtual Ethnography. Thousand Oaks: Sage.Google Scholar
Horner, Kristine
2007 Global challenges to nationalist ideologies: Language and education in the Luxembourg press. In: Sally Johnson and Astrid Ensslin (eds). Language in the Media: Representations, Identities, Ideologies. London: Continuum, 130–146.Google Scholar
Irvine, Judith. T. and Gal, Susan
2000 Language ideology and linguistic differentiation. In: Paul V. Kroskrity (ed.). Regimes of Language, Ideologies, Polities and Identities. Santa Fe, NM: SAR Press, 35–83.Google Scholar
Jacquemet, Marco
2005 Transidiomatic practices. Language and power in the age of globalization. Language and Communication 25(3), 257–277. CrossrefGoogle Scholar
Jaffe, Alexandra
2007 Minority language movements. In: Monica Heller (ed.). Bilingualism: A Social Approach. Basingstoke: Palgrave Macmillan, 50–70. CrossrefGoogle Scholar
Jaworski, Adam
2007 Language in the media: Authenticity and othering. In: Sally Johnson and Astrid Ensslin (eds). Language in the Media: Representations, Identities, Ideologies. London: Continuum, 271–280.Google Scholar
Johnson, Sally
2001 Who’s misunderstanding whom? (Socio)linguistics, public debate and the media. Journal of Sociolinguistics 5(4), 591–610. CrossrefGoogle Scholar
2007 The iconography of orthography: Representing the German spelling reform in the news magazine Der Spiegel . In: Sally Johnson and Astrid Ensslin (eds). Language in the Media: Representations, Identities, Ideologies. London: Continuum, 91–110.Google Scholar
Johnson, Sally and Ensslin, Astrid
(eds) 2007a Language in the Media: Representations, Identities, Ideologies. London: Continuum.Google Scholar
2007b “But her language skills shifted the family dynamics dramatically: Language, gender and the construction of publics in two British newspapers. Gender & Language 1(2), 229–254. CrossrefGoogle Scholar
Johnson, Sally and Milani, Tommaso M
(eds) 2010 Language Ideologies and Media Discourse: Texts, Practices, Politics. London: Continuum.Google Scholar
Johnson, Sally, Milani, Tommaso M. and Upton, Clive
2010 Language ideological debates on the BBC ‘Voices’ website: Hypermodality in theory and practice. In: Sally Johnson and Tommaso M. Milani (eds). Language Ideologies and Media Discourse: Texts, Practices, Politics. London: Continuum, 223–251.Google Scholar
Jonsson, Rickard and Milani, Tommaso M
2010 Youth styles in Sweden: Representations and practices. In: Lian Malai Madsen, Janus Møller and Jens Normann Jørgensen (eds). Ideological Constructions and Enregisterment of Linguistic Youth Styles. Copenhagen Studies in Bilingualism Vol. 55. Copenhagen: University of Copenhagen, 10–51.
Kelly-Holmes, Helen
2005 Advertising as Multilingual Communication. Basingstoke: Palgrave Macmillan. CrossrefGoogle Scholar
2006 Multilingualism and commercial language practices on the Internet. Journal of Sociolinguistics 10(4), 507–519. CrossrefGoogle Scholar
2010 Rethinking the macro-micro relationship: Some insights from the marketing domain. International Journal of the Sociology of Language 2021, 25–40.
Kress, Gunther and van Leeuwen, Theo
1998 Front pages: (The critical) analysis of newspaper layout. In: Alan Bell and Peter Garrett (eds). Approaches to Media Discourse. Oxford: Blackwell, 186–219.Google Scholar
2006 Reading Images: The Grammar of Visual Design. London and New York: Routledge. CrossrefGoogle Scholar
Lemke, Jay
2002 Travels in hypermodality. Visual Communication 1(3), 299–325. CrossrefGoogle Scholar
Lytra, Vally
2010 “I’m happy speaking what I speak”: Using and talking about Turkish in Athens and London. In: Lian Malai Madsen, Janus Møller and Jens Normann Jørgensen (eds). Ideological Constructions and Enregisterment of Linguistic Youth Styles. Copenhagen Studies in Bilingualism Vol. 55. Copenhagen: University of Copenhagen, 52–80.
Machin, David
2007 Introduction to Multimodal Analysis. London: Hodder Arnold.Google Scholar
Madsen, Lian Malai, Møller, Janus and Jørgensen, Jens Normann
2010a Ideological Constructions and Enregisterment of Linguistic Youth Styles. In: Lian Malai Madsen, Janus Møller and Jens Normann Jørgensen (eds). Ideological Constructions and Enregisterment of Linguistic Youth Styles. Copenhagen Studies in Bilingualism Vol. 55. Copenhagen: University of Copenhagen, 5–9.
2010b “Street language” and “integrated”: Language use and enregisterment among late modern urban girls. In: Lian Malai Madsen, Janus Møller and Jens Normann Jørgensen (eds). Ideological Constructions and Enregisterment of Linguistic Youth Styles. Copenhagen Studies in Bilingualism Vol. 55. Copenhagen: University of Copenhagen, 81–113.
Makoni, Sinfree. and Pennycook, Alastair
2007 Disinventing and reconstituting languages. In: Sinfree Makoni and Alastair Pennycook (eds). Disinventing and Reconstituting Languages. Clevedon: Multilingual Matters, 1–41.
May, Stephen
2007 Language policy and minority rights. In: Thomas Ricento (ed.). An Introduction to Language Policy. Malden: Blackwell, 255–272.
Milani, Tommaso M.
2007 Voices of authority in conflict: The making of the expert in a language debate in Sweden. Linguistics and Education 18(2), 99–120. CrossrefGoogle Scholar
2008 Language testing and citizenship: A language ideological debate in Sweden. Language in Society 37(1), 27–59. CrossrefGoogle Scholar
2010 What’s in a name: Language ideology and social differentiation in a Swedish print-mediated debate. Journal of Sociolinguistics 10(1), 116–142. CrossrefGoogle Scholar
Milani, Tommaso M. and Johson, Sally
2010 Critical intersections: Language ideologies and media discourse. In: Sally Johnson and Tommaso M. Milani (eds). Language Ideologies and Media Discourse: Texts, Practices, Politics. London: Continuum, 3–14.Google Scholar
Mühlhäusler, Peter
1996 Linguistic Ecology: Language Change and Linguistic Imperialism in the Pacific Region. London and New York: Routledge. CrossrefGoogle Scholar
Nakamura, Momoko
2008 Masculinity and national language: The silent construction of a dominant language ideology. Gender & Language 2(1), 25–50.Google Scholar
Otsuji, Emi and Pennycook, Alastair
2010 Metrolingualism: Fixity, fluidity and language in flux. International Journal of Multilingualism 7(3), 240–254. CrossrefGoogle Scholar
Pavlenko, Aneta and Blackledge, Adrian
2004 New theoretical approaches to the study of negotiation of identities inmultilingual contexts. In: Aneta Pavlenko and Adrian Blackledge (eds). Negotiation of Identities in Multilingual Contexts. Clevedon: Multilingual Matters, 1‐33. Crossref
Phipps, Alison M.
2006 Learning the Arts of Linguistic Survival: Languaging, Tourism, Life. Clevedon: Channel View Publications. CrossrefGoogle Scholar
Pietikäinen, Sari and Kelly-Holmes, Helen
2011 Gifting, service and performance: Three eras in minority language media policy and practice, International Journal of Applied Linguistics 21(1), 51–70. CrossrefGoogle Scholar
Pujolar, Joan
2007 Bilingualism and the nation-state in the post-national era. In: Monica Heller (ed.). Bilingualism: A Social approach. Basingstoke and New York: Palgrave-MacMillan, 71–95. Crossref
Rampton, Ben
2006 Language in Late Modernity: Interaction in an Urban School. Cambridge: Cambridge University Press. CrossrefGoogle Scholar
Ricento, Thomas
2000 Historical and theoretical perspectives on language policy and planning. In: Thomas Ricento (ed.). Ideology, Politics and Language Policies: Focus on English. Amsterdam: John Benjamins, 9–24. Crossref
Rose, Amanda and Mowbray, Faith. n. d
The UK Speaks (working title). BBC Nations & Regions: BBC Cymru Wales.
Rosie, Michael, Petersoo, Pille, MacInness, John, Condor, Susan and Kennedy, James
2006 Mediating which nation? Citizenship and national identities in the British press. Social Semiotics 16(2), 327–344. CrossrefGoogle Scholar
Schiffman, Harold. F
1998 Linguistic Culture and Language Policy. London and New York: Routledge.Google Scholar
Shohamy, Elana
2006 Language Policy: Hidden Agendas and New Approaches. London and New York: Routledge. CrossrefGoogle Scholar
Silverstein, Michael
1996 Monoglot standard in America: Standardization and metaphors of linguistic hegemony. In: Donald Brenneis and Ronald K. S. Macaulay (eds). The Matrix of Language: Contemporary Linguistic Anthropology. Boulder, CO: Westview, 284–306.
Skutnabb-Kangas, Tove
2000 Linguistic Genocide in Education — or Worldwide Diversity and Human Rights. Mahwah NJ: Lawrence Erlbaum.Google Scholar
Spitulnik, Debra
1998 Mediating unity and diversity: The production of language ideologies in Zambian broadcasting. In: Kathryn.A. Woolard, Bambi B. Schieffelin and P. V. Kroskrity (eds). Language Ideology: Practice and Theory, 163–188.
Stroud, Christopher
1999 Portuguese as ideology and politics in Mozambique: Semiotic (re) constructions of a postcolony. In: Jan Blommaert (ed.). Language ideological debates Berlin: Mouton De Gruyter, 343–380. Crossref
2004 Rinkeby Swedish and semilingualism in language ideological debates: A Bourdieuean perspective. Journal of Sociolinguistics 8(2), 163–230. CrossrefGoogle Scholar
2007 Bilingualism: colonialism, postcolonialism and high modernity. In: Monica Heller (ed.). Bilingualism: A Social approach. Basingstoke and New York: PalgraveMacMillan, 25–49. Crossref
Vertovec, Stephen
2007 Super-diversity and its implications. Ethnic and Racial Studies 30(6), 1024–1054. CrossrefGoogle Scholar
Williams, Colin
2008 Linguistic Minorities in Democratic Context. Basingstoke: Palgrave MacMillan. CrossrefGoogle Scholar
Wodak, Ruth and Wright, Scott
2007 The European Union in cybespace. Journal of Language and Politics 5(2), 251–275. CrossrefGoogle Scholar
Woolard, Kathryn A., Schieffelin, Bambi. B. and Kroskrity, Paul V
(eds) 1998 Language Ideologies: Practice and Theory. New York: Oxford University Press.Google Scholar
Wright, Sue
2000 Community and Communication. Clevedon: Multilingual Matters.Google Scholar
Wright, Scott and Street, John
2007 Democracy, deliberation and design: The case of online discussion forums. New Media and Society 9(5), 849–869. CrossrefGoogle Scholar
Cited by

Cited by 24 other publications

Arrighi, Laurence & Émilie Urbain
2018. « Wake up Québec » : du recours aux communautés francophones minoritaires dans le discours visant l’émancipation nationale du Québec. Francophonies d'Amérique :42-43 ► pp. 105 ff. Crossref logo
Brookes, Gavin & David Wright
2020.  In Corpora and the Changing Society [Studies in Corpus Linguistics, 96], ► pp. 113 ff. Crossref logo
Chambers, Angela, David Atkinson & Fiona Farr
2015. Centre for Applied Language Studies, University of Limerick, Ireland. Language Teaching 48:2 ► pp. 288 ff. Crossref logo
de Bres, Julia
2015. Introduction: Language policies on social network sites. Language Policy 14:4 ► pp. 309 ff. Crossref logo
de Bres, Julia & Luc Belling
2015. Free Your Stuff Luxembourg! Language policies, practices and ideologies in a multilingual Facebook group. Language Policy 14:4 ► pp. 357 ff. Crossref logo
Duane, Lucas
2017. Castilian Takes Backstage in the Balearic Islands: The Activation of Catalan Standardization Recursions in Facebook. Journal of Linguistic Anthropology 27:1 ► pp. 71 ff. Crossref logo
Guo, Shujian, Hyunjung Shin & Qi Shen
2020. The Commodification of Chinese in Thailand’s Linguistic Market: A Case Study of How Language Education Promotes Social Sustainability. Sustainability 12:18 ► pp. 7344 ff. Crossref logo
Hepford, Elizabeth A.
2017. Language for profit: Spanish–English bilingualism in Lowe's Home Improvement. International Journal of Bilingual Education and Bilingualism 20:6 ► pp. 652 ff. Crossref logo
Hornsby, Michael
2015. Constructing a Lemko identity: tactics of belonging. International Journal of Multilingualism 12:1 ► pp. 1 ff. Crossref logo
Jaworska, Sylvia & Christiana Themistocleous
2018. Public discourses on multilingualism in the UK: Triangulating a corpus study with a sociolinguistic attitude survey. Language in Society 47:1 ► pp. 57 ff. Crossref logo
Kitis, E. Dimitris & Dmitri Jegels
2018. Genres of protest in post-apartheid South Africa: Revisiting audience contributions to political speeches. African Studies 77:4 ► pp. 549 ff. Crossref logo
Li, Wanqi
2019.  In Proceedings of the 2019 2nd International Conference on Information Management and Management Sciences - IMMS 2019, ► pp. 33 ff. Crossref logo
Li, Wanqi
2020. The language of bullying: Social issues on Chinese websites. Aggression and Violent Behavior 53 ► pp. 101453 ff. Crossref logo
Liu, Yuying & Xuesong (Andy) Gao
2020. Commodification of the Chinese language: investigating language ideology in the Irish media. Current Issues in Language Planning 21:5 ► pp. 512 ff. Crossref logo
Lucek, Stephen
2021. Standard language ideology in an English-medium Irish secondary school. Journal of Language and Discrimination 5:2 Crossref logo
Milani, Tommaso
2013. Editorial: Language in the South African media. Language Matters 44:2 ► pp. 1 ff. Crossref logo
Sebba, Mark
2017. ‘English a foreign tongue’. Journal of Language and Politics 16:2 ► pp. 264 ff. Crossref logo
Shaikjee, Mooniq & Tommaso Milani
2013. ‘It’s time for Afrikaans to go’ . . . or not? Language ideologies and (ir)rationality in the blogosphere. Language Matters 44:2 ► pp. 92 ff. Crossref logo
Sliashynskaya, Hanna
2019. ‘One nation, two languages’: representations of official languages on multilingual news websites in Belarus. Journal of Multilingual and Multicultural Development 40:4 ► pp. 274 ff. Crossref logo
Svendsen, Bente Ailin
2018. The dynamics of citizen sociolinguistics. Journal of Sociolinguistics 22:2 ► pp. 137 ff. Crossref logo
Van Hoof, Sarah
2018. Civilization versus commerce: on the sociolinguistic effects of the deregulation of the TV market on Flemish public service broadcasting. Language Policy 17:2 ► pp. 199 ff. Crossref logo
Vessey, Rachelle
2016.  In Language and Canadian Media, ► pp. 1 ff. Crossref logo
Vessey, Rachelle
2016. Language ideologies in social media. Journal of Language and Politics 15:1 ► pp. 1 ff. Crossref logo
Wright, David & Gavin Brookes
2019. ‘This is England, speak English!’: a corpus-assisted critical study of language ideologies in the right-leaning British press. Critical Discourse Studies 16:1 ► pp. 56 ff. Crossref logo

This list is based on CrossRef data as of 19 april 2022. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.