Winner of ABC's award for Distinguished Publication for 2006
This book explores effective written communication across cultures both theoretically and practically. Specifically it conceptualizes cross-cultural genre study and compares English and Chinese business writing collected from Australia, New Zealand and China. It is also one of those inspired by contrastive rhetoric but has contributed innovatively and uniquely by incorporating research findings from genre analysis, in particular, the sociocognitive genre perspective into this cross-cultural study.
On the one hand, the endeavor represents an in-depth theoretical exploration by considering not only discourse community and cognitive structuring, but also the deep semantics of genre and intertextuality, while broadening genre study by integrating insights from cross-cultural communication as well as the Chinese perspectives. On the other hand, the book also addresses pragmatic issues. As a particular feature, it solicits professional members’ intercultural viewpoints; thus confirming the shared social "stock of knowledge" employed in the culturally defined writing conventions.
Last but not least, this book explores the implications for genre education and training, and develops an appropriate model for cross-cultural genre learning, which encourages learning through legitimate peripheral participation and intercultural learning in business organizations.
2018. Business Communication Research and Theory Development in Asia: Past, Present, and Future Prospects. Business Communication Research and Practice 1:1 ► pp. 4 ff.
2020. Critical Literacy and Genre Pedagogy. In Handbook of Research on Cultivating Literacy in Diverse and Multilingual Classrooms [Advances in Educational Technologies and Instructional Design, ], ► pp. 288 ff.
Ghezeljeh, Fatemeh Heidari & Mohamad Raouf Moini
2013. The Importance of Cross-Cultural Awareness in Writing Sales Promotion Letters. Procedia - Social and Behavioral Sciences 70 ► pp. 771 ff.
Graham, Steve, Tien Ping Hsiang, Amber B. Ray, Guihua Zheng & Michael Hebert
2022. Predicting Efficacy to Teach Writing. The Elementary School Journal 123:1 ► pp. 1 ff.
2016. Mediation in Different Areas of Chinese Legal Reality – Parametrisation of Selected Terminology. Studies in Logic, Grammar and Rhetoric 45:1 ► pp. 175 ff.
GÜVENDİ ULUTAŞ, Ümit
2023. Göstergelerarasılık Bağlamında Resim Sanatı ve Medya İlişkisi: Alex Gross’un Eserlerinin Paradigmatik ve Sentagmatik Eksende İncelenmesi. Tykhe Sanat ve Tasarım Dergisi 8:14 ► pp. 175 ff.
Jack, Gavin, Yunxia Zhu, Jay Barney, Mary Yoko Brannen, Craig Prichard, Kulwant Singh & David Whetten
2013. Refining, Reinforcing and Reimagining Universal and Indigenous Theory Development in International Management. Journal of Management Inquiry 22:2 ► pp. 148 ff.
2019. Speaking and Writing in World Englishes. In The Handbook of World Englishes, ► pp. 349 ff.
Kankaanranta, Anne & Wei Lu
2013. The Evolution of English as the Business Lingua Franca. Journal of Business and Technical Communication 27:3 ► pp. 288 ff.
2018. Introduction: Exploring Language, Identity and Cycling in the New Media Age Through Systemic Functional Linguistics. In Language, Identity and Cycling in the New Media Age, ► pp. 1 ff.
2012. English for Business. In The Encyclopedia of Applied Linguistics,
Savchenko, Elizaveta & Teddy Lazebnik
2022. Computer aided functional style identification and correction in modern russian texts. Journal of Data, Information and Management 4:1 ► pp. 25 ff.
Skorczynska, Hanna & Rosa Giménez-Moreno
2016. Variation in Letters to Shareholders from British, Polish and Spanish Companies - A Comparative Study. Journal of Intercultural Communication 16:1 ► pp. 1 ff.
Skrynnikova, I V & E G Grigorieva
2019. Enhancing foreign language communication skills in international business environment. IOP Conference Series: Materials Science and Engineering 483 ► pp. 012026 ff.
2018. Toward an Integrated Model of Teaching Business English in Tertiary Education. In Challenges of Second and Foreign Language Education in a Globalized World [Second Language Learning and Teaching, ], ► pp. 117 ff.
2021. Pragmatics and Discourse Analysis. In Introducing Linguistics, ► pp. 356 ff.
Terkourafi, Marina & Dániel Z. Kádár
2017. Convention and Ritual (Im)politeness. In The Palgrave Handbook of Linguistic (Im)politeness, ► pp. 171 ff.
2010. Convergence in the Rhetorical Pattern of Directness and Indirectness in Chinese and U.S. Business Letters. Journal of Business and Technical Communication 24:1 ► pp. 91 ff.
2008. From cultural adaptation to cross-cultural discursive competence. Discourse & Communication 2:2 ► pp. 185 ff.
2008. New Zealand and Chinese Managers’ Reflections on Language Use in Business Settings: Implications for Intercultural Communication. Language and Intercultural Communication 8:1 ► pp. 50 ff.
2009. Philosophical Underpinnings for Equilibrium of Values and Implications for Management Education: A Response to Harold Leavitt. Academy of Management Learning & Education 8:2 ► pp. 290 ff.
2009. Managing Business Relationships in New Zealand and China. Management International Review 49:2 ► pp. 225 ff.
Zhang, Grace & Vahid Parvaresh
2019. Elastic Language and Impact Factors. In Elastic Language in Persuasion and Comforting, ► pp. 259 ff.
2017. Discursive Construction of Professional Identity. In Learning Business English in China, ► pp. 145 ff.
2017. Introduction. In Learning Business English in China, ► pp. 1 ff.
2017. Towards a Model of Learning Business English and Professional Identity Construction. In Learning Business English in China, ► pp. 225 ff.
Zharkynbekova, Sholpan & Aliya Aimoldina
2023. The Impact of Socio-cultural Context on Composing Business Letters in Modern Kazakhstani Business Community: A cross-cultural Study. Journal of Intercultural Communication Research 52:1 ► pp. 56 ff.
Zhu, Yunxia & Francesca Bargiela-Chiappini
2013. Balancing Emic and Etic: Situated Learning and Ethnography of Communication in Cross-Cultural Management Education. Academy of Management Learning & Education 12:3 ► pp. 380 ff.
Zhu, Yunxia & Herbert Hildebrandt
2007. Developing a Theoretical Framework to Measure Cross-Cultural Discourse and Cultural Adaptation. SSRN Electronic Journal
Zhu, Yunxia & Herbert W. Hildebrandt
2013. Effective Persuasion of International Business Sales Letters. Management International Review 53:3 ► pp. 391 ff.
Zhu, Yunxia, Laikun Ma & Ruochen Jiang
2019. A cross-cultural study of English and Chinese online platform reviews: A genre-based view. Discourse & Communication 13:3 ► pp. 342 ff.
Zhu, Yunxia, Pieter Nel & Ravi Bhat
2006. A Cross Cultural Study of Communication Strategies for Building Business Relationships. International Journal of Cross Cultural Management 6:3 ► pp. 319 ff.
Zhu, Yunxia & Catherine White
2009. Practitioners’ Views About the Use of Business Email Within Organizational Settings: Implications for Developing Student Generic Competence. Business Communication Quarterly 72:3 ► pp. 289 ff.
Łyda, Andrzej & Krystyna Warchał
2014. Introduction. In Occupying Niches: Interculturality, Cross-culturality and Aculturality in Academic Research [Second Language Learning and Teaching, ], ► pp. 1 ff.
This list is based on CrossRef data as of 13 november 2023. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers.
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