Part of
Confronting Metaphor in Use: An applied linguistic approachEdited by Mara Sophia Zanotto, Lynne Cameron and Marilda C. Cavalcanti
[Pragmatics & Beyond New Series 173] 2008
► pp. 103–125
Edited by Mara Sophia Zanotto, Lynne Cameron and Marilda C. Cavalcanti
[Pragmatics & Beyond New Series 173] 2008
► pp. 103–125
5. Brothers in arms: Contradictory metaphors in contemporary marketing discourse
Cited by
Cited by 9 other publications
A'Beckett, Ludmilla
2012. The Play of Voices in Metaphor Discourse: A Case Study of “NATIONS ARE BROTHERS”. Metaphor and Symbol 27:2 ► pp. 171 ff. 
Ahmad, Rizwan, Ludmila Torlakova, Divakaran Liginlal & Robert Meeds
2020. Figurative Language in Arabic E-Commerce Text. International Journal of Business Communication 57:3 ► pp. 279 ff.
Gavins, Joanna
2009. The year’s work in stylistics 2008. Language and Literature: International Journal of Stylistics 18:4 ► pp. 367 ff.
Golden, Anne
2021. The relationship between topic and metaphor in second-language learners’ essays. Metaphor and the Social World 11:2 ► pp. 261 ff.
Golden, Anne & Guri Steien
Ison, Ray, Catherine Allan & Kevin Collins
2015. Reframing water governance praxis: Does reflection on metaphors have a role?. Environment and Planning C: Government and Policy 33:6 ► pp. 1697 ff.
Negro, Isabel
2016. The human being as the target of crisis metaphors in English, Spanish and French. Metaphor and the Social World 6:2 ► pp. 177 ff.
Wackers, Dunja Y. M., H. José Plug & Gerard J. Steen
Wiliński, Jarosław
2017. War Metaphors in Business: A Metaphostructional Analysis. Anglica. An International Journal of English Studies :26/2 ► pp. 61 ff.
This list is based on CrossRef data as of 8 november 2023. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.