Heinz L. Kretzenbacher
List of John Benjamins publications in which Heinz L. Kretzenbacher is involved.
Book series
ISSN 2405-9269
Titles
“You can say you to me”: Address in German
Edited by Heinz L. Kretzenbacher, Horst J. Simon and Christa Dürscheid
The forms of address in German and their usage have been debated for centuries, and the discussion is ongoing both in academia and in the wider public. This collection is a showcase of the current and emerging research for an international audience. The scope of topics in this volume covers German… read more
Address from a World Perspective
Edited by Heinz L. Kretzenbacher, Catrin Norrby and Jane Warren
2026 Chapter 4. “A case of du or die” in marketing? A survey on the perception of pronominal address in service encounters “You can say you to me”: Address in German, Kretzenbacher, Heinz L., Horst J. Simon and Christa Dürscheid (eds.), pp. 74–92 | Chapter
Many German businesses are switching from the Sie V address for customers to the du T address. For our experimental study, we produced short videos showing simulated initial phases of service encounters in a car dealership, a bank, and a sports footwear shop. Each video had two versions, with… read more
2026 Chapter 1. Du, Sie, and beyond: German addressing practices “You can say you to me”: Address in German, Kretzenbacher, Heinz L., Horst J. Simon and Christa Dürscheid (eds.), pp. 1–10 | Chapter
2025 “It’s the National Assembly here, Madam!”: Managing discursive conflicts through forms of address in interruptions and reactions in Finnish, French, and German parliamentary debates Journal of Language Aggression and Conflict: Online-First Articles | Article
Parliamentary debates are adversarial in nature (Ilie 2003). This paper focuses on interruptions, which have been described as a means by which to disturb the speech of an authorised speaker (Truan 2016a), and their subsequent reactions. Herein, we aim to examine the link between the use of… read more
2023 Chapter 10. Nominal address and introductions in three national varieties of German: Intralinguistic variation and pragmatic transfer to English It's different with you: Contrastive perspectives on address research, Baumgarten, Nicole and Roel Vismans (eds.), pp. 245–271 | Chapter
Using a large-scale survey, we explore reported nominal address and introduction routines in first encounters at international academic conferences. Our focus is on variation in such routines among respondents originating in Germany, Austria and Switzerland in their first language (L1) German… read more
2019 Transition from V to T address among restaurant customers and waiters in Italy It’s not all about you: New perspectives on address research, Kluge, Bettina and María Irene Moyna (eds.), pp. 221–250 | Chapter
Drawing on a large-scale study on reported address practices in restaurant encounters in Italy, this chapter examines transition from formal V to informal T singular address pronouns in Italian, focusing on five geographically dispersed regions. Quantitative data suggest that the customer/waiter… read more
2019 Now you Sie me, now you don’t: The history and remnants of the 3 pl V address pronoun calque in Slovak ( onikanie ) and in Czech ( onikání ) It’s not all about you: New perspectives on address research, Kluge, Bettina and María Irene Moyna (eds.), pp. 125–138 | Chapter
Among the neighbouring languages that calqued the third person plural (3pl) address pronoun Sie from German in the 18th century, the closely related languages Czech and Slovak offer contrasting diachronic and synchronic uses of their respective Sie-calques. In Czech, onikání (literally… read more
2019 Introductions at international academic conferences: Address and naming in three national varieties of English It’s not all about you: New perspectives on address research, Kluge, Bettina and María Irene Moyna (eds.), pp. 375–396 | Chapter
This chapter investigates preferred introduction routines in first encounters in the context of international academic conferences where English is used as the conference language. We focus on reported use of first and last names as well as titles in introductions in American, Australian and… read more
2011 Perceptions of national and regional standards of addressing in Germany and Austria Pragmatics 21:1, pp. 69–83 | Article
This article investigates the use of German forms of address in different national and regional varieties of German, as perceived by speakers of those varieties. For particular domains such as the workplace, informants report significant regional and national differences in use not only of… read more
2006 This is not a Festschrift Address from a World Perspective, Kretzenbacher, Heinz L., Catrin Norrby and Jane Warren (eds.), p. | Preface
2006 Pronominal address in German: Rules, anarchy and embarrassment potential Address from a World Perspective, Kretzenbacher, Heinz L., Catrin Norrby and Jane Warren (eds.), pp. 17.1–17.18 | Article
Choice of address forms, a socially crucial feature in German communication, is context-dependent on situations (a) where the unmarked form of address is du (T), (b) where it is Sie (V), and (c) where the two systems (a and b) coexist. The first two situations are, apart from their fuzzy edges,… read more