John Donahue
List of John Benjamins publications for which John Donahue plays a role.
Article
2014 A true authoritarian type: How fonts can facilitate positive opinions for powerful groups The Expression of Inequality in Interaction: Power, dominance, and status, Pishwa, Hanna and Rainer Schulze (eds.), pp. 193–211 | Article
To convey authority in a document, people choose specific typefaces (or fonts). Studies find that repeating a message makes it more persuasive, and that different typefaces lead to different associations. Also, statements are more memorable when written in harder-to-read typefaces; yet more… read more