Instrumental and moral assistance
An embodied interaction analysis of assisted shopping activities between a person with acquired brain injury
and her caregivers
The present paper takes an ethnomethodological and conversation analytical perspective on assisted
shopping as it is done by a person with acquired brain injury in collaboration with her caregiver. My interest
is directed towards the interactional and embodied organization of the situated selecting and decision-making
processes, while I am aiming to understand the interactional organization of assistance and agency. The
embodied interaction analysis is based on two video-recorded examples in which a caregiver treats the
institutional resident’s shopping choice as either unproblematic or undesirable. I will differentiate five
phases in which the participants systematically organize the selection process. In these phases, the
participants take different roles either as shopper or as assistant caregiver; as to the later, I will
distinguish between moral and instrumental assistance. The analysis demonstrates an inherent tension in the
assistance during shopping activities, as it is oriented to both the incompetence that justifies the need for
assistance and to the interactional construction of a competent and independent shopper.
Article outline
- Introduction
- Shopping as embodied interaction in a material world
- Atypical interactions and professional practices of care
- Data, participants and method
- Analysis
- Conclusion and discussion
- Acknowledgements
- Notes
-
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