Article published In:
Culture and Society[Translation Spaces 5:2] 2016
► pp. 244–270
This article provides a first concept of typographic identity in film and the impact of audiovisual translation on it. Based on an analysis of 52 films, relevant text elements and their graphical translation strategies in film were identified. Finally, possible shortcomings and challenges such as collisions and the impact on a film’s typographic identity and image composition are discussed as a first basis for further studies