Article published In:
Babel
Vol. 42:1 (1996) ► pp.2745
Cited by

Cited by 5 other publications

Al-Kharabsheh, Aladdin, Bakri Al-Azzam & Marwan M. Obeidat
2008. Lost in Translation: Shop Signs in Jordan. Meta 53:3  pp. 717 ff. DOI logo
de Pedro Ricoy, Raquel
2007. Internationalization vs. Localization: The Translation of Videogame Advertising. Meta 52:2  pp. 260 ff. DOI logo
De Pedro Ricoy, Raquel
2007. LAS ESTRATEGIAS DE INTERNACIONALIZACIÓN EN LA TRADUCCIÓN PUBLICITARIA. Revista de Lingüística y Lenguas Aplicadas 2:1 DOI logo
Valdés, Cristina
2011. Advertising translation. In Handbook of Translation Studies [Handbook of Translation Studies, 2],  pp. 1 ff. DOI logo
Ventura, Daniela
2009. Présent et futur de la traduction publicitaire : entre eikôs et pathos. Meta 54:3  pp. 450 ff. DOI logo

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