Review published In:
Cognitive Linguistic StudiesVol. 11:2 (2024) ► pp.459–465
Book review
. Visual and Multimodal Communication: Applying the Relevance Principle. Oxford: Oxford University Press, 2020. ISBN 9780190845230 (Print) / 9780190845261 (Online) xvi + 288 pp. £ 71
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References (9)
Forceville, C. (1996). Pictorial metaphor in advertising. London: Routledge. 
(2006). Non-verbal and multimodal metaphor in a cognitivist framework: Agendas for research. In G. Kristiansen, M. Achard, R. Dirven & F. J. Ruiz de Mendoza (Eds.). Cognitive linguistics: Current applications and future perspectives (pp. 379–402). Berlin: Mouton de Gruyter.
(2014). Relevance Theory as model for analysing multimodal communication. In D. Machin (Ed.), Visual communication (pp. 51–70). Berlin: Mouton de Gruyter.
(2020). Visual and multimodal communication: Applying the relevance principle. New York: Oxford University Press.
(2021). Multimodality. In X. Wen & J. R. Taylor (Eds.), The Routledge handbook of cognitive linguistics (pp. 676–687). New York: Routledge.
Forceville, C., & Sánchez-Querubín, N. (2022). Relevance theory perspectives on web-mediated communication. In H. L. Colston, T. Matlock & G. J. Steen (Eds.), Dynamism in metaphor and beyond (pp. 325–340). Amsterdam: John Benjamins.
Grice, H. P. (1975). Logic and conversation. In Cole, P. & Morgan, J. L. (Eds.), Syntax and semantics 3: Speech acts (pp. 41–58). New York: Academic Press.
Mitchell, W. J. T. (1994). Picture theory: Essays on verbal and visual representation. Chicago: University of Chicago Press.
Sperber, D., & Wilson, D. (1986/1995). Relevance: Communication and cognition. Oxford: Blackwell.