Chapter published in:Science and Democracy: Controversies and conflicts
Edited by Pierluigi Barrotta and Giovanni Scarafile
[Controversies 13] 2018
► pp. 145–164
The ethics of communication and the Terra Terra project
The Terra Terra project is the result of an interdisciplinary collaboration. In it several components converge, and they can be traced back to the following two macro-categories: on the one hand, the need for renewed food traceability as a result of satisfying the demands of the movements of food democracy; on the other hand, the need to provide specific and personalized information to consumers in compliance with ethical standards.
Keywords: agrifood system, blockchain, communication, ethics, food citizenship, gamification, readability indexes, smart labelling, traceability
Published online: 23 May 2018
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