Chapter published in:
The Language of Crisis: Metaphors, frames and discourses
Edited by Mimi Huang and Lise-Lotte Holmgreen
[Discourse Approaches to Politics, Society and Culture 87] 2020
► pp. 23–50

Chapter 1
Crisis Marketing through conceptual ontology in metaphor in financial reporting

“Decision”, “change” … and Right to Information?

This chapter explores basic ethical questions and implications of using metaphor in financial news reporting during crisis scenarios, and the relationship between these uses and common ideals and industry standards for journalism excellence. This research defends that Right to Information (RTI) provides a practical approach for discussing metaphor’s congruence with such ideals towards a more transparent and reliable financial journalism in times of market uncertainty. This work also argues that an RTI informed perspective on metaphor analysis enriches the central assumptions and commitments of Critical Discourse Analysis (CDA) involving power dynamics and justice in society through discourse: RTI informed uses of metaphor in crisis reporting is an offshoot of the central human right to information.
Keywords: crisis discourse, metaphor, Critical Discourse Analysis, framing, stock market, financial news reporting, ideology, Right to Information, journalism
Article outline
  • 1.Metaphor theory and Crisis Marketing in stock market reporting
  • 2.Journalism ethics and metaphor: Truth, fairness and accuracy?
    • 2.1Accuracy, truth and fairness
  • 3.Right to Information and metaphor: Towards more ethical financial journalism
  • 4.Crisis, decision and change
  • Notes
  • References
Published online: 16 July 2020
https://doi.org/10.1075/dapsac.87.01oma
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