Article published in:Dialogicity in Written Specialised Genres
Edited by Luz Gil-Salom and Carmen Soler-Monreal
[Dialogue Studies 23] 2014
► pp. 189–208
Chapter 7. Interactions with readers through online specialised genres
specificity or adaptability?
Success in written academic communication depends on the presence of elements related to author-reader interactions which supplement propositional information in the text, help readers reach the intended interpretation and shape the author’s identity. But is this claim equally valid for online genres? This new environment demands an adaptation of the role of authors, texts, and readers concerning (a) a re-structuring of texts to fit the margins of the screen; (b) a new type of non-linear structure, with no specific reading sequence, which often blurs authorial intention; (c) a new type of reader that does not read in a linear way, but often engages in multi-tasking, is used to processing small chunks of text and often browses without a predictable reading sequence; and (d) a new context of text processing. This chapter addresses these qualities of electronic genres and their implications. For that purpose, 4 different academic texts will be analysed: (1) an academic printed journal uploaded online without variations, Computers in Human Behavior; (2) an online journal, First Monday; (3) several entries of a specialised native discourse on the Internet: Second Life New World Notes; and (4) a popular native online discourse, the technology blog by The Guardian.
Published online: 10 July 2014
2004 “Discovering the iceberg of knowledge work: A weblog case”. Paper presented at the Fifth European Conference on Organisational Knowledge, Learning, and Capabilities (OKLC 2004), Innsbruck.
Gil-Salom, Luz, and Soler-Monreal, Carmen
2011 “Introduction to the panel Interpersonality in Written Specialised Genres ”. 12th International Pragmatics Conference. Manchester, U.K. July.
Mortensen, Torill, and Walker, Jill
Cited by other publications
Sancho Guinda, Carmen
Sancho Guinda, Carmen
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