Draining the swamp
Creative figurative language in political discourse
This chapter examines the use of the expression to drain the swamp, whose meaning is created in conceptual blending, and the creative figurative language produced by the elaboration, modification, and reinterpretation of the blend itself in the contemporary American political discourse. This paper aims to show that creative figurative language can be used in different ways by members of a discourse community to achieve various rhetorical goals and discourse coherence. Specifically, applying conceptual blending theory, this paper analyzes innovative conceptual blends used to keep political discussions alive and be rhetorically effective. In addition, such creative blends also provide discourse coherence at the intertextual level.
- 2.Conceptual blending theory
- 4.Draining the swamp