User-interface design for air-travel booking

A case study of Sabre

Aaron Marcus | Aaron Marcus and Associates, Inc.

The paper explains the development of the Sabre air travel booking user-interface design during 19942000, which transformed a text-based, frame-oriented legacy system into a graphical version used by one-third of the worlds travel agents. The text comments on design explorations, issues, and resolutions.

Keywords: usability, user interface, appearance, design, development process, interaction, mental models, metaphors, navigation, Sabre, travel

Published online: 17 January 2003
https://doi.org/10.1075/idj.10.2.16mar

Cited by

Cited by other publications

Calabrese, Armando, Guendalina Capece, Roberta Costa & Francesca Di Pillo

2015. Global Market and Commercials: Understanding Cultural Diversities. Knowledge and Process Management 22:3 ► pp. 167 ff.

Calabrese, Armando, Guendalina Capece, Francesca Di Pillo & Federico Martino

2014. Cultural adaptation of web design services as critical success factor for business excellence. Cross Cultural Management: An International Journal 21:2 ► pp. 172 ff.

Capece, Guendalina, Armando Calabrese, Francesca Di Pillo, Roberta Costa & Valentina Crisciotti

2013. The Impact of National Culture on E-commerce Acceptance: the Italian Case. Knowledge and Process Management 20:2 ► pp. 102 ff.

Marcus, Aaron

2015. In Mobile Persuasion Design [Human–Computer Interaction Series, ], ► pp. 1 ff.

This list is based on CrossRef data as of 26 november 2019. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.