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Good, Jennifer Ellen
2016. Creating iPhone Dreams: Annihilating E-waste Nightmares. Canadian Journal of Communication 41:4 ► pp. 589 ff.
Burgers, Christian, Elly A. Konijn, Gerard J. Steen & Marlies A.R. Iepsma
2015. Making ads less complex, yet more creative and persuasive: the effects of conventional metaphors and irony in print advertising. International Journal of Advertising 34:3 ► pp. 515 ff.
van Enschot, Renske & Hans Hoeken
2015. The Occurrence and Effects of Verbal and Visual Anchoring of Tropes on the Perceived Comprehensibility and Liking of TV Commercials. Journal of Advertising 44:1 ► pp. 25 ff.
This list is based on CrossRef data as of 3 july 2024. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers.
Any errors therein should be reported to them.