This article is part of a larger research project that aims to identify a methodical way of investigating iconicity in the immensely rich field of media, which includes art and other kinds of communication. The first part of the paper focuses on the intimate connection between sensory perception and cognition and sketches a basis for analyzing multimodal iconicity (which involves, for instance, several sensory modes or several spatiotemporal modes). The second part scrutinizes Peirce’s notions of image, diagram, and metaphor and argues that these three types of iconicity should be seen as a continuum that ranges from sensorially ‘strong’ to ‘weak’ iconicity and from cognitively ‘simple’ to ‘complex’ iconicity. The third part of the paper analyzes some examples of multimodal iconicity, with specific emphasis on spatiotemporal multimodality (for instance, spatial signs representing temporal objects, such as graphs representing population growth); earlier semiotic research has not dealt with this subject in a systematic way.
2022. Imaginations in the North: Cross-Modal Communication in Johan Ludvig Runeberg’s The Moose Hunters and Matthew Arnold’s Balder Dead. In Shaping the North Through Multimodal and Intermedial Interaction [Arctic Encounters, ], ► pp. 213 ff.
Bateman, John A
2019. Transmediality and the End of Disembodied Semiotics. International Journal of Semiotics and Visual Rhetoric 3:2 ► pp. 1 ff.
Campbell, Cary & Alin Olteanu
2023. The Challenge of Postdigital Literacy: Extending Multimodality and Social Semiotics for a New Age. Postdigital Science and Education
Campbell, Cary, Alin Olteanu & Sebastian Feil
2021. Peircean anti-psychologism and learning theory. Chinese Semiotic Studies 17:1 ► pp. 175 ff.
Ciula, Arianna & Øyvind Eide
2016. Modelling in digital humanities: Signs in context. Digital Scholarship in the Humanities► pp. fqw045 ff.
Ciula, Arianna, Øyvind Eide, Cristina Marras & Patrick Sahle
2023. Modelling Between Digital and Humanities,
Ciula, Arianna & Cristina Marras
2019. Exploring a Semiotic Conceptualisation of Modelling in Digital Humanities Practices. In Meanings & Co. [Numanities - Arts and Humanities in Progress, 6], ► pp. 33 ff.
2018. L'intermédialité comme méthode d'analyse textuelle. Orbis Litterarum 73:1 ► pp. 80 ff.
Olteanu, Alin
2019. An Embodied Approach to Intercultural Communication. In Handbuch Chemische Reaktoren [Springer Reference Naturwissenschaften, ], ► pp. 115 ff.
Olteanu, Alin
2021. A Proposal for a Biosemiotic Approach to Digitalization: Literacy as Modeling Competence. In Biosemiotics and Evolution [Interdisciplinary Evolution Research, 6], ► pp. 65 ff.
Olteanu, Alin
2022. Translation from a contemporary media perspective: avoiding culturalism and monolingualism. Social Semiotics 32:1 ► pp. 143 ff.
Panagiotidou, Maria-Eirini
2022. Collaborative Ekphrasis: Multimodal Interplay. In The Poetics of Ekphrasis, ► pp. 189 ff.
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