Internet communication has evolved a lot since it first became popular in the early nineties of the last century.
Pragmatics has also evolved and has tried to come to terms with the non-stop changes that internet is constantly producing in our
lives and especially in how we communicate and interact. We are probably now at a stage of internet development in which we can
make some sound predictions regarding certain challenges that a pragmatics of internet communication will have to face in the next
few years to deal with the radical changes that are taking place in today’s internet use. This article will be devoted to listing
some of these research issues and to discussing what pragmatics can do to address them accurately, ranging from those issues
centred upon the interpretation of online discourses to those involving interfaces and their options for contextualisation.
2.What is said versus what is meant (and interpreted)
3.Application of pragmatic research to multimodal discourses
4.Typed messages with visual support
5.Voice-based communication (but not necessarily synchronous and oral)
6.Increasing importance of the physical in supposed-to-be virtual communication
7.Varying sources of mutuality in the physical-virtual interface
8.Decreasing importance of substantive content in exchange for phatic interactions
9.Elements that frame virtual communication (contextual constraints)
10.Increasing importance of non-propositional effects (feelings, emotions)
11.Big data and their impact on users’ interactions
12.Pragmatics of virtual agents
13.Social networking sites and identity-shaping
15.Media convergence and multiple simultaneous areas of interaction
16.Blurring of traditional elements in communication (author, discourse, audience)
17.Interactions in scenarios where a virtual layer of information is superimposed on the physical
18.Need of ethnographic approaches and analyses of data, for example on Facebook
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Lorenzo-Dus, Nuria, Pilar Garcés-Conejos Blitvich, and Patricia Bou-Franch
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McKeown, Jamie, and Qilin Zhang
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2011The Filter Bubble: What the Internet is Hiding from You. New York: Penguin Press.
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Placencia, María Elena, Amanda Lower, and Hebe Powell
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2017 “Discourse and cohesion.” Pragmatics of Social Media, ed. by Christian R. Hoffmann, and Wolfram Bublitz, 317–343. Berlin: Mouton de Gruyter.
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2018 “The pragmatics of hashtags: Inference and conversational style on Twitter.” Journal of Pragmatics 811: 8–20.
Sjöblom, Max, Maria Törhönen, Juho Hamari, and Joseph Macey
2017 “Content structure is king: An empirical study on gratifications, game genres and content type on Twitch.” Computers in Human Behavior 731: 161–171.
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2016The Interpersonal Dynamics of Emotion: Toward an Integrative Theory of Emotions as Social Information. Cambridge: Cambridge University Press.
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[no author supplied]
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This list is based on CrossRef data as of 27 november 2023. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers.
Any errors therein should be reported to them.