Internet communication has evolved a lot since it first became popular in the early nineties of the last century.
Pragmatics has also evolved and has tried to come to terms with the non-stop changes that internet is constantly producing in our
lives and especially in how we communicate and interact. We are probably now at a stage of internet development in which we can
make some sound predictions regarding certain challenges that a pragmatics of internet communication will have to face in the next
few years to deal with the radical changes that are taking place in today’s internet use. This article will be devoted to listing
some of these research issues and to discussing what pragmatics can do to address them accurately, ranging from those issues
centred upon the interpretation of online discourses to those involving interfaces and their options for contextualisation.
Article outline
1.Introduction
2.What is said versus what is meant (and interpreted)
3.Application of pragmatic research to multimodal discourses
4.Typed messages with visual support
5.Voice-based communication (but not necessarily synchronous and oral)
6.Increasing importance of the physical in supposed-to-be virtual communication
7.Varying sources of mutuality in the physical-virtual interface
8.Decreasing importance of substantive content in exchange for phatic interactions
9.Elements that frame virtual communication (contextual constraints)
10.Increasing importance of non-propositional effects (feelings, emotions)
11.Big data and their impact on users’ interactions
12.Pragmatics of virtual agents
13.Social networking sites and identity-shaping
14.Online polylogues
15.Media convergence and multiple simultaneous areas of interaction
16.Blurring of traditional elements in communication (author, discourse, audience)
17.Interactions in scenarios where a virtual layer of information is superimposed on the physical
18.Need of ethnographic approaches and analyses of data, for example on Facebook
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