In this paper messages from viewers of the popular Korean historical TV drama — Dae Jang Geum (Da Chang Jin) — in a Hong Kong web-based discussion forum are analyzed to see how some Hong Kong viewers construct their Chinese cultural identities through discursive moves of positioning (Harrè and van Langenhove, 1999). Different subject positions are adopted by these forum discussion participants to draw, maintain, and shift the boundary between “self” and “other” in different storylines projected in their messages. In asserting their Chinese cultural identities they also seem to be engaged in discursive construction of cultural others (e.g. Japanese, Koreans). We problematize these constructions as double-edged in their possible consequences: while they seem to cultivate a sense of Chinese cultural solidarity (albeit only temporarily), they also show the danger of constructing a hegemonic Sino-centric discourse of Great China culturalism. The cultural identification patterns of these Hong Kong viewers also seem to be unstable, ambivalent and contradictory, perhaps reflecting Hong Kong people’s general sense of ambivalence and fluidity in their negotiation of cultural identities.
2024. Positioning gender in time-travel: time-travel TV dramas as dialogic resources for constructing and re-imagining identity among Mainland Chinese postgraduates in Hong Kong. Feminist Media Studies► pp. 1 ff.
Machek, Jakub
2022. “Get Your Teeth Fixed Before You Go on TV”: Online Discussions of Reality Television as the Hegemonic Gaze Pointed at Socially Unacceptable “Others”. Sociální studia / Social Studies 19:1
Wu, Chenwei & Lynne M. Webb
2017. Chinese International Students' Messages on the Family Forum. In Identity, Sexuality, and Relationships among Emerging Adults in the Digital Age [Advances in Human and Social Aspects of Technology, ], ► pp. 128 ff.
2015. Applying a mixed method of quantitative and qualitative design in explaining the travel motivation of film tourists in visiting a film-shooting destination. Tourism Management 46 ► pp. 136 ff.
Yang, Hsin-Yen
2015. THE UNCIVIC POP CULTURE?. Critical Discourse Studies 12:1 ► pp. 97 ff.
Xia, J.
2013. Let us take a Yale open course: a Chinese view of open educational resources provided by institutions in the West. Journal of Computer Assisted Learning 29:2 ► pp. 122 ff.
Lin, Angel M. Y.
2012. Towards Transformation of Knowledge and Subjectivity in Curriculum Inquiry: Insights From Chen Kuan‐Hsing’s “Asia as Method”. Curriculum Inquiry 42:1 ► pp. 153 ff.
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