Linguistic landscape
The semiotics of public signage
The paper starts with signs that Cooper and I found in the Old City of Jerusalem. It describes how the term
Linguistic Landscape was applied to the recollections of francophone high school students of the signs they had seen. It traces
the many collections of photos employing digital cameras and cell-phones, and research that was derived from these collections,
including published papers and books, a journal, and an annual workshop. The paper regrets the rarity of details of authorship
(but reports who was responsible for the Jerusalem street signs), and the tendency to interpret signs without detailing
authorship. Signs provide evidence of the state of literacy, but ignore the sociolinguistic make-up of the local community,
missing that for earlier scholars “linguistic landscape” meant speech as well as writing. It regrets the paucity of efforts to
provide a theory of public signage, arguing that this could be derived from the field of Semiotics.
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Cited by
Cited by 2 other publications
Ong, Teresa Wai See
2021.
Handbook of the Changing World Language Map,
► pp. 1 ff.
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