Chapter published in:
Persuasion Across Genres: A linguistic approach
Edited by Helena Halmari and Tuija Virtanen
[Pragmatics & Beyond New Series 130] 2005
► pp. 213225
Cited by

Cited by 25 other publications

No author info given
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2007. The impact of marketization on higher education genres — the international student prospectus as a case in point. Discourse Studies 9:6  pp. 723 ff. Crossref logo
Bhatia, Vijay K. & Stephen Bremner
2012. English for Business Communication. Language Teaching 45:4  pp. 410 ff. Crossref logo
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2019.  In Register, Genre, and Style, Crossref logo
Dontcheva-Navratilova, Olga, Martin Adam, Renata Povolná & Radek Vogel
2020.  In Persuasion in Specialised Discourses,  pp. 39 ff. Crossref logo
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2018. Persuading consumers: The use of conditional constructions in British hotel websites. Discourse & Communication 12:6  pp. 587 ff. Crossref logo
Halmari, Helena
2008. On the language of the Clinton-Dole presidential campaign debates. Journal of Language and Politics 7:2  pp. 247 ff. Crossref logo
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2017. Promoting a city's core values using evaluative language. International Journal of Applied Linguistics 27:1  pp. 286 ff. Crossref logo
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2019.  In Teaching Business Discourse,  pp. 37 ff. Crossref logo
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2017. Metaphors We Travel by: A Corpus-Assisted Study of Metaphors in Promotional Tourism Discourse. Metaphor and Symbol 32:3  pp. 161 ff. Crossref logo
Kong, Kenneth C. C.
2006. Property transaction report: news, advertisement or a new genre?. Discourse Studies 8:6  pp. 771 ff. Crossref logo
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2019. Registered Reports: Genre Evolution and the Research Article. Written Communication 36:1  pp. 38 ff. Crossref logo
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2008. Editing and genre conflict. Pragmatics. Quarterly Publication of the International Pragmatics Association (IPrA) 18:1  pp. 87 ff. Crossref logo
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2020. Oxford University and Globalisation: Rebranding the Dreaming Spires. European Review 28:4  pp. 648 ff. Crossref logo
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2019.  In Science Communication on the Internet [Pragmatics & Beyond New Series, 308],  pp. 81 ff. Crossref logo
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2018. Social life for sale!A critical discourse analysis of the concept of student life on Danish university websites. Discourse: Studies in the Cultural Politics of Education 39:4  pp. 642 ff. Crossref logo
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2014. The Representation of Internationalization in Higher Education in the Philippines: The Case of the University Newsletter. The Asia-Pacific Education Researcher 23:1  pp. 125 ff. Crossref logo
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2020. Genre‐specific persuasion in oral presentations: Adaptation to the audience through multimodal persuasive strategies. International Journal of Applied Linguistics 30:2  pp. 293 ff. Crossref logo
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2014.  In The Pragmatics of Discourse Coherence [Pragmatics & Beyond New Series, 254],  pp. 23 ff. Crossref logo
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2019.  In Norms and Conventions in the History of English [Current Issues in Linguistic Theory, 347],  pp. 73 ff. Crossref logo
Vogel, Radek
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