Linguistic Creativity in Japanese Discourse
Exploring the multiplicity of self, perspective, and voice
Author
Using theoretical concepts of self, perspective, and voice as an interpretive guide, and based on the Place of Negotiation theory, this volume explores the phenomenon of linguistic creativity in Japanese discourse, i.e., the use of language in specific ways for foregrounding personalized expressive meanings. Personalized expressive meanings include psychological, emotive, interpersonal, and rhetorical aspects of communication, encompassing broad meanings such as feelings of intimacy or distance, emotion, empathy, humor, playfulness, persona, sense of self, identity, rhetorical effects, and so on. Nine analysis chapters explore the meanings, functions, and effects observable in the indices of linguistic creativity, focusing on discourse creativity (style mixture, borrowing others’ styles, genre mixture), rhetorical creativity (puns, metaphors, metaphors in multimodal discourse), and grammatical creativity (negatives, demonstratives, first-person references). Based on the analysis of verbal and visual data drawn from multiple genres of contemporary cultural discourse, this work reveals that by creatively expressing in language we share our worlds from multiple perspectives, we speak in self’s and others’ many voices, and we endlessly create personalized expressive meanings as testimony to our own sense of being.
[Pragmatics & Beyond New Series, 159] 2007. xvi, 356 pp.
Publishing status: Available
© John Benjamins Publishing Company
Table of Contents
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Preface and acknowledgments | pp. xiii–xv
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Part I. Preliminaries
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Introduction | pp. 3–21
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Background | pp. 23–44
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Approaches | pp. 45–71
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Part II. Discourse creativity: Styles and genres
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Style mixture and the use of rhetorical sentences | pp. 75–94
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Borrowing others’ styles and manipulating styles-in-transit | pp. 95–117
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Genre mixture between conversation and text | pp. 119–139
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Part III. Rhetorical creativity: Humor and figures
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Puns and intertextuality | pp. 143–160
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Mitate, futaku, and the macro-metaphor | pp. 161–185
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Metaphors in multimodal discourse | pp. 187–208
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Part IV. Grammatical creativity: Sentences and phrases
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Negatives for non-negative effects | pp. 211–232
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Demonstratives and the perspectivization of discourse worlds | pp. 233–256
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First-person references and the perspectivization of multiple selves | pp. 257–280
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Part V. Reflections
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Linguistic creativity in Japanese discourse and beyond | pp. 283–292
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Appendix: Presentation of data in Japanese orthography | pp. 293–323
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Notes | pp. 325–331
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Author index | pp. 349–351
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Subject index | pp. 353–356
“[...] for solid scholarship and lucid explanations of both theoretical and practical matters of linguistic creativity in Japanese, Maynard's work will be valued as an indispensable text for many years to come.”
Robert Ó'Móchain, Osaka University, Japan, in Discourse Studies 10(6)
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Gritsenko, Elena S.
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Iwasaki, Shoichi
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Occhi, Debra J.
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Occhi, Debra J.
2014. Sloppy Selfhood: Metaphor, Embodiment, Animism, and Anthropomorphization in Japanese Language and Culture. In Approaches to Language, Culture, and Cognition, ► pp. 124 ff.
Occhi, Debra J.
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Occhi, Debra J.
2021. Idolization of Miyazaki Ken Local Mascots and Himukaizer Local Heroes: The Animate Spirits of Miyazaki, Japan. In Idology in Transcultural Perspective, ► pp. 159 ff.
RIVLINA, ALEXANDRA
2015. Bilingual creativity in Russia: English-Russian language play. World Englishes 34:3 ► pp. 436 ff.
Rivlina, Alexandra A.
2019. Bilingual Language Play and World Englishes. In The Handbook of World Englishes, ► pp. 407 ff.
Suzuki, Satoko
2022. Vernacular style writing. Pragmatics. Quarterly Publication of the International Pragmatics Association (IPrA) ► pp. 583 ff.
Suzuki, Satoko
2022. Connection and emotion. Pragmatics. Quarterly Publication of the International Pragmatics Association (IPrA) ► pp. 147 ff.
Webster, Jonathan J.
2015. Stepping into Meaning with Iskandar J in His Studio. In Understanding Verbal Art [The M.A.K. Halliday Library Functional Linguistics Series, ], ► pp. 29 ff.
Wetzel, Patricia J.
2020. Chapter 12. Intertextuality in Japanese advertising. In Bonding through Context [Pragmatics & Beyond New Series, 314], ► pp. 265 ff.
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Subjects
Main BIC Subject
CFG: Semantics, Pragmatics, Discourse Analysis
Main BISAC Subject
LAN009000: LANGUAGE ARTS & DISCIPLINES / Linguistics / General