Niels Møller Nielsen
List of John Benjamins publications for which Niels Møller Nielsen plays a role.
Article
2020 Communicative problems in Boeing’s advertisement campaign for the combat aircraft Super Hornet Pragmatics and Society 11:3, pp. 391–414 | Article
This article focuses on an advertisement campaign run in Danish national newspapers promoting Boeing’s combat aircraft F 18 Super Hornet. The campaign received extensive media attention due to its scale and unconventional methods. On the basis of pragmatic text analysis we describe three features… read more