Donatella Malavasi

List of John Benjamins publications for which Donatella Malavasi plays a role.

Article

Malavasi, Donatella and Davide Mazzi 2010 History v. marketing: Keywords as a clue to disciplinary epistemologyKeyness in Texts, Bondi, Marina and Mike Scott (eds.), pp. 169–184 | Article
We present the findings of an introductory study of keywords across two disciplines, i.e. history and marketing, focusing on terms that bring insights into disciplinary epistemology. The study relies on two comparable corpora (2.5 million words each) comprised of history and marketing research… read more