Article published in:
Target
Vol. 11:2 (1999) ► pp. 329–356

Interpreter Mediated TV Events

| St.KI. Ohridski University of Sofia, Bulgaria
The major claims made here pertain to: (1) The dominant role of the Participants paremeter, where distinction is made between the "on-screen" and the "off-screen" casts, with the Interpreter acting as Mediator in two communicative channels; (2) The specificity of the TV product as a Polysemiotic Text, consisting of a variety of Language and Non-Language components, and the way it affects the Interpreter's performance; (3) The communicative goals of the two casts of Primary Participants and the strategies employed to attain them in a situation highly marked from a kinesthetic and proxemic point of view, which often leads to shifts in the Interpreter's output, and (4) The factors determining the choice of the optimum mode of Interpreting.
Published online: 24 March 2000
https://doi.org/10.1075/target.11.2.08ale
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