On terminological figurativeness
From theory to practice
Terminologists’ interest in studying the role of metaphor and metaphorical terms in specialized communication has proliferated since the first papers addressing this issue appeared in the 1990s. However, we believe that some facets of terminological meaning still remain overlooked or merit further analysis. This paper attempts to contribute to the study of one of these facets: the figurative meaning of some compound terms used in the domain of luxury marketing and business. In order to present a systematized view of this phenomenon we will adopt some theoretical tools from the Conventional Figurative Language Theory, in order to confirm the validity of some of its postulates for compound term analysis. Next, a contrastive approach between English, Spanish and Russian compound terms will put the theoretical ideas into practice with the aim of illustrating their applied and metalinguistic potential. Some basic conclusions will be offered at the end of the paper.
Published online: 08 June 2015
https://doi.org/10.1075/term.21.1.05tim
https://doi.org/10.1075/term.21.1.05tim
References
Albarrán, J.M
Academic Dictionaries and Encyclopedias
2000-2014 at http://dic.academic.ru/. Accessed 8 January 2015.
Auger, P., and L.J. Rousseau
Bagge, C
Berlin, B., and P. Kay
Boulanger, J.C
Cabré, M.T
Cabré, M.T., R. Estopà-Bagot, and C. Vargas
Diki-Kidiri, M
Dobrovol’skij, D., and E. Piirainen
Estes, J
Faber, P
2009 “The Cognitive Shift in Terminology and Specialized Translation.” MonTI. Monografías de Traducción e Interpretación 11: 107–134. (http://hdl.handle.net/10045/13039). Accessed 6 June 2014. 

Faber, P., and C.I. López-Rodríguez
Faber, P., and C. Márquez
Fillmore, C.J
Fuertes Olivera, P.A
Fuertes Olivera, P.A., A. Arribas Baño, M. Velasco Sacristán, and E. Samaniego Fernández
2002 “La variación y la metáfora terminological en el dominio de la economía.” Atlantis 24 (2): 109–128 (http://goo.gl/uEVl03). Accessed 6 June 2014.
Gambier, Y
Gaudin, F
1993b “Socioterminologie, du signe au sens, construction d’un champ.” Meta 38 (2): 291–301 (http://goo.gl/bDfqYl). Accessed 6 July 2014. 

Johnson. M
Johnson, M
Kennedy, A., and K.S. Horowitz
2011 “Colorful Speech.” Language Magazine. The Journal of Communication & Education (http://goo.gl/WYxwvp). Accessed 6 July 2014.
Knowles, F
Lakoff, G
Lakoff, G., and M. Johnson
Levinson, S.C
Macmillan Dictionary Online
http://www.macmillandictionary.com). Accessed 6 June 2014.
Meyer, I., V. Zaluski, and K. Mackintosh
Ozhegov, S., and N. Shvedova
Pavel, S
Ruiz de Mendoza, F.J
Temmerman, R
1997 “Questioning the Univocity Ideal.” Hermes. Journal of Linguistics 181: 51–90. (http://goo.gl/GnoOem). Accessed 6 June 2014.
Tercedor Sánchez, M., C.I. López Rodríguez, C. Márquez-Linares, and P. Faber
Tercedor Sánchez, M., J.M. Ureña Moreno, and J.A. Prieto Velasco
2012b “Grasping Metaphoric and Metonymic Processes in Terminology.” The Journal of Specialised Translation 181. (http://www.jostrans.org/issue18/art_tercedor.pdf). Accessed 6 June 2014.
Timofeeva, L
forthcoming. “Las locuciones.” In Enciclopedia de Lingüística Hispánica ed. by J. Gutiérrez-Rexach Londres/NY Routledge
Thoiron, P
Wüster, E
Wierzbicka, A
Cited by
Cited by 2 other publications
Du, Jiali, Christina Alexantris & Pingfang Yu
Timofeeva-Timofeev, Larissa
This list is based on CrossRef data as of 07 february 2022. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.