Bringing corporate dictionary design into accord with corporate image: From words to messages and back again

Leroyer, Patrick

doi:10.1075/tlrp.10.13ler

Part of

Dictionary Visions, Research and Practice: Selected papers from the 12th International Symposium on Lexicography, Copenhagen 2004
Edited by Henrik Gottlieb and Jens Erik Mogensen
[Terminology and Lexicography Research and Practice 10] 2007
► pp. 109–117

Bringing corporate dictionary design into accord with corporate image: From words to messages and back again

Patrick Leroyer

Published online: 12 December 2007

https://doi.org/10.1075/tlrp.10.13ler

Cited by

Cited by 2 other publications

Leroyer, Patrick & Henrik Køhler Simonsen

2023. ‘Using the Right Words’: Rebranding Organizations Through Digital Lexicographic Information Platforms. In Werbung und PR im digitalen Zeitalter [Europäische Kulturen in der Wirtschaftskommunikation, 34], ► pp. 307 ff.

Simonsen, Henrik

2009. Communication policy, corporate language policy and corporate information portal. Journal of Communication Management 13:3 ► pp. 200 ff.

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