Cover not available
Article published In:
Translation and Translanguaging in Multilingual Contexts
Vol. 7:3 (2021) ► pp.339–369

Translation policy

Honing the model

| University of Ottawa | KU Leuven

The translation policy model by González Núñez (2013, 475) comprises three elements, namely “translation management”, “translation practices”, and “translation beliefs”. While the first two elements of this model are straightforward and easy to study in top-down approaches, translation beliefs can relate both to policymakers and policy receivers. However, the distinction has not been clearly made in this model and the element of translation beliefs has been chiefly treated in the literature as though it comes from the top levels of policymaking, hence overlooking the bottom-up aspects of it (see González Núñez 2014, 2016; Li et al. 2017). In order to improve this model, the present paper draws on the audience reception theory (Hall 1973), and shows that the current translation policy model requires a fourth element that I would call ‘translation reception’. The paper draws on the findings of a reception-oriented case study on translation policies in provincial broadcasting in Iran. This study argues that a more inclusive model of translation policy should not only include the authority-level elements of translation management, translation practices, and translation beliefs, but also the element of translation reception on the part of policy receivers. This way, I hope, the end users’ involvement in and contribution to the translation policy network will not be overlooked in subsequent research.

Keywords: translation policy, translation beliefs, translation management, translation practices, translation reception
Article outline
  • 1.Introduction
  • 2.Review of literature
  • 3.Methods
    • 3.1Conceptual framework
    • 3.2The case study
  • 4.Results and discussion
  • 5.Conclusion
  • Acknowledgements
  • Notes
  • References
Published online: 7 September 2021
DOI logo
https://doi.org/10.1075/ttmc.00077.jaz
References
Baghbidi, Hassan Rezai
2003 “The Zargari Language: An Endangered European Romani in Iran.” Romani Studies 13 (2): 123–148. DOI logoGoogle Scholar
Conway, Kyle
2011 Everyone Says No: Public Service Broadcasting and the Failure of Translation. Montreal: McGill-Queen’s University Press.Google Scholar
2012 “Cultural Translation, Long-Form Journalism, and Readers’ Responses to the Muslim Veil.” Meta: Journal Des Traducteurs 57 (4): 997–1012. DOI logoGoogle Scholar
Di Giovanni, Elena, and Yves Gambier
2018 Reception Studies and Audiovisual Translation. Amsterdam: John Benjamins. DOI logoGoogle Scholar
Even-Zohar, Basmat
1992 “Translation Policy in Hebrew Children’s Literature: The Case of Astrid Lindgren.” Poetics Today 13 (1): 231–245. DOI logoGoogle Scholar
González Núñez, Gabriel
2013 “Translating for Linguistic Minorities in Northern Ireland: A Look at Translation Policy in the Judiciary, Healthcare and Local Government.” Current Issues in Language Planning 14:3–4: 474–489. DOI logoGoogle Scholar
2014 Translating for Linguistic Minorities: Translation Policy in the United Kingdom. PhD thesis, Leuven, KU Leuven, Faculty of Arts.
2016 Translating in Linguistically Diverse Societies: Translation Policy in the United Kingdom. Amsterdam: John Benjamins. DOI logoGoogle Scholar
Haddadian Moghaddam, Esmaeil, and Reine Meylaerts
2014 “Translation Policy in the Media: A Study of Television Programs in the Province of Kurdistan.” Translation Spaces 31: 71–98. DOI logoGoogle Scholar
2015 “What about Translation? Beyond ‘Persianization’ as the Language Policy in Iran.” Iranian Studies 48 (6): 851–870. DOI logoGoogle Scholar
Hall, Stuart
1973 Encoding and Decoding in the Television Discourse. [Monograph]. Accessed April 20, 2020. [URL]
Holmes, James S.
1988 “The Name and Nature of Translation Studies.” In Translated!: Papers on Literary Translation and Translation Studies, ed. by James S. Holmes. 66–80. Amsterdam: Rodopi. DOI logoGoogle Scholar
Iran Shuts Down Newspaper Over Cartoon, The New York Times
Accessed September 20, 2020. [URL]
Johnson, David Cassels
2013 Language Policy. London: Palgrave Macmillan. DOI logoGoogle Scholar
Joseph, John Earl
2004 Language and Identity: National, Ethnic, Religious. New York: Palgrave Macmillan. DOI logoGoogle Scholar
Kaplan, Robert B., and Richard B. Baldauf
1997 Language Planning From Practice to Theory. Clevedon (England): Multilingual Matters.Google Scholar
Karim, Persis
2015 “A Cartoonist’s Metamorphosis: An Interview with Mana Neyestani.” World Literature Today; Norman 89 (2): 38–41. DOI logoGoogle Scholar
LI, Wenjie
2017 “The Complexity of Indirect Translation: Reflections on the Chinese Translation and Reception of H. C. Andersen’s Tales.” Orbis Litterarum 72 (3): 181–208. DOI logoGoogle Scholar
Li, Shuang, Duoxiu Qian, and Reine Meylaerts
2017 “China’s Minority Language Translation Policies (1949–Present).” Perspectives: Studies in Translatology 25 (4): 540–555. DOI logoGoogle Scholar
Mcauley, Thomas E.
2015 “Audience Attitude and Translation Reception: The Case of Genji Monogatari.” Babel 61 (2): 219–241. DOI logoGoogle Scholar
Meylaerts, Reine
2009 “ ‘And for the Flemish, the Same Thing’: What Translation Policy for which Linguistic Minorities?” Meta: Journal Des Traducteurs 54 (1): 7–21. DOI logoGoogle Scholar
2011a Translation Policy. Amsterdam: John Benjamins. DOI logoGoogle Scholar
2011b “Translational Justice in a Multilingual World. An Overview of Translational Regimes.” Meta: Journal Des Traducteurs 56 (4): 743–757. DOI logoGoogle Scholar
2013 “Multilingualism as a Challenge for Translation Studies.” In The Routledge Handbook of Translation Studies, ed. by Carmen Millán-Varela, and Francesca Bartrina. 519–533. London: Routledge.Google Scholar
2018 “Language and Translation Policies in Context of Urban Super-Diversity.” In Language Policy and Linguistic Justice: Economic, Philosophical and Sociolinguistic Approaches, ed. by Michele Gazzola, Bengt-Arne Wickström, and Torsten Templin. 455–475. Berlin: Springer. DOI logoGoogle Scholar
Nouws, Bieke, and Reine Meylaerts
2018 “La Necessite Des Traductions. Translating Legislation in a Young Parliamentary Regime. The Case of Belgium (1830–1895). (Author Abstract).” International Journal of the Sociology of Language (251): 111–130. DOI logoGoogle Scholar
Podkalicka, Aneta Monika
2007 Lost in Translation? Language Policy, Media and Community in the EU and Australia: Some Lessons from the SBS. PhD thesis, Queensland University of Technology.
Sheyholislami, Jaffer
2012 “Kurdish in Iran: A Case of Restricted and Controlled Tolerance.” International Journal of the Sociology of Language 2171: 19–47. DOI logoGoogle Scholar
Spolsky, Bernard
2004 Language Policy. Cambridge: Cambridge University Press.Google Scholar
2009 Language Management. Cambridge: Cambridge University Press. DOI logoGoogle Scholar
2012 “What Is Language Policy?” In The Cambridge Handbook of Language Policy, ed. by Bernard Spolsky. 3–15. Cambridge: Cambridge University Press. DOI logoGoogle Scholar
Steemers, Vivan
2012 “The Effect of Translating “Big Words”: Anglophone Translation and Reception of Ahmadou Kourouma’s Novel Allah n’est Pas Oblige.” Research in African Literatures 43 (3): 36–53. DOI logoGoogle Scholar
Toury, Gideon
1995 Descriptive Translation Studies and beyond. Amsterdam: John Benjamins. DOI logoGoogle Scholar
Van Parijs, Philippe
2011 Linguistic Justice for Europe and for the World. Oxford: Oxford University Press. DOI logoGoogle Scholar
Xu, Minhui, and Jing Yu
2019 “Sociological Formation and Reception of Translation: The Case of Kinkley’s Translation of Biancheng.” Translation and Interpreting Studies 14 (3): 333–350. DOI logoGoogle Scholar
Cited by

Cited by 1 other publications

Han, Lili & Nan Yang
2022. Remapping the translation policies in China: contributions from Macau. Asian-Pacific Journal of Second and Foreign Language Education 7:1 DOI logo

This list is based on CrossRef data as of 5 march 2023. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.