The Social Construction of SARS

Studies of a health communication crisis

| Hong Kong Baptist University
| Hong Kong Baptist University
ISBN 9789027206183 | EUR 99.00 | USD 149.00
ISBN 9789027290854 | EUR 99.00 | USD 149.00
When the SARS virus began its spread from southern China around the world in spring 2003, it caught regional and international health officials by surprise. The SARS epidemic itself lasted for only a few months, whereas its treatment, in communicative terms, keeps providing us with important lessons that can prepare us all for the much larger pandemic that many are predicting will eventually occur. While the medical aspects of SARS are now relatively well understood, the discursive rhetorical dimensions are much less so.

As an international epidemic, SARS arrived in a number of distinctive societies with the result that different communities handled the crisis in different ways, some far more effectively than others. Accordingly, the 12 chapters in The Social Construction of SARS are studies of how a major health-related crisis was understood and dealt with from a communicative perspective in such diverse places as Hong Kong, mainland China, Singapore, Taiwan, Canada and the United States during the SARS outbreak.
Publishing status: Available
Table of Contents
John H. Powers
Part I. Constructions of SARS in Hong Kong
1. Hong Kong's multiple constructions of SARS
John H. Powers and Gwendolyn Gong
2. A hero story without heroes: The Hong Kong government's narratives on SARS
Xiaosui Xiao
3. "SARS" versus "atypical pneumonia": Inconsistencies in Hong Kong's public health warnings and disease-prevention campaign
Gwendolyn Gong and Sam Dragga
4. Internet press freedom and online crisis reporting: The role of news web sites in the SARS epidemic
Alice Y.L. Lee
Part II. Constructions of SARS on the Chinese mainland
5. Party journalism vs. market journalism: The coverage of SARS by the People's Daily and Beijing Youth News
Huang Xiaoyan and Hao Xiaoming
6. Construction of nationalism and political legitimacy through rhetoric of the anti-SARS campaign: A fantasy theme analysis
Xing Lu
7. SARS discourse as an anti-SARS ideology: The case of Beijing
Hailong Tian
Part III. Constructions of SARS in Singapore and Taiwan
8. "Triumph over adversity": Singapore mobilizes Confucian values to combat SARS
Ian Weber, Tan Howe Yang and Law Loo Shien
9. Singapore at war: SARS and its metaphors
Chris Hudson
10. Reporting an emerging epidemic in Taiwan: Journalists' experiences of SARS coverage
Mei-Ling Hsu
Part IV. Cross national constructions of SARS
11. Newspaper coverage of the 2003 SARS outbreak
J. Brian Houston, Wen-Yu Chao and Sandra Ragan
12. Effects of rationality and story attributes on perceptions of SARS perception
Shuhua Zhou, Chia-Hsin Pan and Xin Zhong
“The volume is indeed a multidisciplinary and multi-perspective examination of the multiple constructions of SARS in varied sociocultural contexts. A thorough and careful reading is recommended. What the reader can get from it is not only a comprehensive understanding as to how a health crisis is at the same time a communication crisis, but also insightful lessons to better tackle human crises with special regard to discourse and communication.”
Cited by

Cited by 12 other publications

Brown, Brian, Brigitte Nerlich, Paul Crawford, Nelya Koteyko & Ronald Carter
2009. Hygiene and Biosecurity: The Language and Politics of Risk in an Era of Emerging Infectious Diseases. Sociology Compass 3:5  pp. 811 ff. Crossref logo
Cernicova-Buca, Mariana & Adina Palea
2021. An Appraisal of Communication Practices Demonstrated by Romanian District Public Health Authorities at the Outbreak of the COVID-19 Pandemic. Sustainability 13:5  pp. 2500 ff. Crossref logo
Chan, Hin-yeung
2013. Crisis Politics in Authoritarian Regimes: How Crises Catalyse Changes under the State-Society Interactive Framework. Journal of Contingencies and Crisis Management 21:4  pp. 200 ff. Crossref logo
Ding, Huiling
2013. Transcultural Risk Communication and Viral Discourses: Grassroots Movements to Manage Global Risks of H1N1 Flu Pandemic. Technical Communication Quarterly 22:2  pp. 126 ff. Crossref logo
Domínguez, Martí & Lucía Sapiña
2020. From sweeteners to cell phones—Cancer myths and beliefs among journalism undergraduates. European Journal of Cancer Care 29:1 Crossref logo
Ludolph, Ramona, Peter J. Schulz & Ling Chen
2018. Investigating the Effects of Mass Media Exposure on the Uptake of Preventive Measures by Hong Kong Residents during the 2015 MERS Outbreak: The Mediating Role of Interpersonal Communication and the Perception of Concern. Journal of Health Communication 23:1  pp. 1 ff. Crossref logo
Ophir, Yotam
2018. Coverage of Epidemics in American Newspapers Through the Lens of the Crisis and Emergency Risk Communication Framework. Health Security 16:3  pp. 147 ff. Crossref logo
Ophir, Yotam, Dror Walter, Daniel Arnon, Ayse Lokmanoglu, Michele Tizzoni, Joëlle Carota, LORENZO D'Antiga & Emanuele Nicastro
2021. The Framing of COVID-19 in Italian Media and Its Relationship with Community Mobility: A Mixed-Method Approach. Journal of Health Communication 26:3  pp. 161 ff. Crossref logo
Ouyang, Huhua & Liangping Lan
2016. De Rycker, Antoon & Zuraidah Mohd Don, eds. 2013. Discourse and crisis: critical perspectives. Journal of Language and Politics 15:6  pp. 821 ff. Crossref logo
Paek, Hye-Jin, Annisa Lai Lee, Se-Hoon Jeong, Jing Wang & Mohan J. Dutta
2010. The Emerging Landscape of Health Communication in Asia: Theoretical Contributions, Methodological Questions, and Applied Collaborations. Health Communication 25:6-7  pp. 552 ff. Crossref logo
Sin, Maria Shun Ying
2016. Masking fears: SARS and the politics of public health in China. Critical Public Health 26:1  pp. 88 ff. Crossref logo
Tan, Neslie Carol
2017. Book review: Antoon De Rycker and Zuraidah Mohd Don (eds), Discourse and Crisis: Critical Perspectives. Discourse & Society 28:2  pp. 227 ff. Crossref logo

This list is based on CrossRef data as of 12 september 2021. Please note that it may not be complete. Sources presented here have been supplied by the respective publishers. Any errors therein should be reported to them.

Subjects & Metadata

Communication Studies

Communication Studies
BIC Subject: CFG – Semantics, Pragmatics, Discourse Analysis
BISAC Subject: LAN009000 – LANGUAGE ARTS & DISCIPLINES / Linguistics / General
ONIX Metadata
ONIX 2.1
ONIX 3.0
U.S. Library of Congress Control Number:  2008030296 | Marc record