Science Communication on the Internet

Old genres meet new genres

ORCID logoMaría José Luzón | University of Zaragoza
ORCID logoCarmen Pérez-Llantada | University of Zaragoza
ISBN 9789027204660 | EUR 95.00 | USD 143.00
ISBN 9789027261793 | EUR 95.00 | USD 143.00
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This book examines the expanding world of genres on the Internet to understand issues of science communication today. The book explores how some traditional print genres have become digital, how some genres have evolved into new digital hybrids, and how and why new genres have emerged and are emerging in response to new rhetorical exigences and communicative demands. Because social actions are in constant change and, ensuing from this, genres evolve faster than ever, it is important to gain insight into the interrelations between old genres and new genres and the processes underpinning the construction of new genre sets, chains and assemblages for communicating scientific research to both expert and diversified audiences. In examining scientific genres on the Internet this book seeks to illustrate the increasing diversification of genre ecologies and their underlying social, disciplinary and individual agendas.
[Pragmatics & Beyond New Series, 308]  2019.  vi, 242 pp.
Publishing status: Available
Table of Contents
“This book will be of great interest to researchers and practitioners of any discipline, since it raises awareness of the fact that academics need to meet the intellectual expectations of varied interdisciplinary and expert-level audiences to produce effective online science communication. Students and scholars of academic discourse analysis, specialised discourse, corpus linguistics, linguistics and other areas concerned with interdisciplinary science communication around the world also stand to benefit greatly from reading this significant work.”
“The most prominent features of this book can be summarized as the following three aspects. First, Luzón & Pérez-Llantada provide us with an innovative research vision in discourse studies. We feel that science communication is undergoing profound changes. Second, data and examples presented in this volume are not only abundant but also naturally occurring. Third, a wide span of disciplines in both science and humanities are explored.”
Cited by

Cited by 8 other publications

Bondi, Marina
2022. Dialogicity in Individual and Institutional Scientific Blogs. Publications 10:1  pp. 9 ff. DOI logo
Doody, Sara & Natasha Artemeva
2022. “Everything Is in the Lab Book”: Multimodal Writing, Activity, and Genre Analysis of Symbolic Mediation in Medical Physics. Written Communication 39:1  pp. 3 ff. DOI logo
Hafner, Christoph
2021. The Context and Media of Legal Discourse. Applied Linguistics DOI logo
Hohaus, Pascal
2022. Chapter 1. Communicating science in crisis societies. In Science Communication in Times of Crisis [Discourse Approaches to Politics, Society and Culture, 96],  pp. 1 ff. DOI logo
Negretti, Raffaella, Maria Persson & Carina Sjöberg-Hawke
2022. Science stories: researchers’ experiences of writing science communication and the implications for training future scientists. International Journal of Science Education, Part B 12:3  pp. 203 ff. DOI logo
Nelson, Nancy & James R. King
2022. Discourse synthesis: Textual transformations in writing from sources. Reading and Writing DOI logo
Vivas-Peraza, Ana Cristina
2022. Engaging the public in science crowdfunding. VISUAL REVIEW. International Visual Culture Review / Revista Internacional de Cultura Visual 9:Monográfico  pp. 1 ff. DOI logo
Wickman, Chad
2023. Genre and Metagenre in Biomedical Research Writing. Journal of Business and Technical Communication  pp. 105065192211431 ff. DOI logo

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Subjects & Metadata

Communication Studies

Communication Studies
BIC Subject: CFG – Semantics, Pragmatics, Discourse Analysis
BISAC Subject: LAN009030 – LANGUAGE ARTS & DISCIPLINES / Linguistics / Pragmatics
ONIX Metadata
ONIX 2.1
ONIX 3.0
U.S. Library of Congress Control Number:  2019036906 | Marc record